

This series listens to the political, gendered, queer(ed), racial engagements and class entanglements involved in proclaiming out loud: La-TIN-x. ChI-ca-NA. La-TI-ne. ChI-ca-n-@. Xi-can-x. Funded by an Andrew W. Mellon Foundation as part of the Crossing Latinidades Humanities Research Initiative, the Latinx Sound Cultures Studies Working Group critically considers the role of sound and listening in our formation as political subjects. Through both a comparative and cross-regional lens, we invite Latinx Sound Scholars to join us as we dialogue about our place within the larger fields of Chicanx/Latinx Studies and Sound Studies. We are delighted to publish our initial musings with Sounding Out!, a forum that has long prioritized sound from a queered, racial, working-class and “always-from-below” epistemological standpoint. —Ed. Dolores Inés Casillas
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This post is co-authored by Sara Veronica Hinojos and Eliana Buenrostro
Cardi B eloquently reminds us that our español, as US Latinxs, might seem “muy ratata;” an apt phrase, heard lyrically within her music, used here to characterize inventive, communicative Spanglish word play. Yet, the proliferation of hashtags used to shame and silence second and later generations of Latinx kids runs counter to Cardi B’s ratata blessings.
The hashtags #nosabokid #nosabokids #nosabokidsbelike #nosabokidsorry #iamanosabokid represents a collective acknowledgment of Gloria Anzaldúa’s “linguistic terrorism.” Featured on NBC News, Locatora Radio, the Los Angeles Times and, surely, referenced within familial discussions, #nosabo has brought, once again, to the fore the coupling and, we fiercely argue, the need to decouple language (“proficiency”) from that of Latinx identities. The phrase “no sabo” – a non-standard Spanish conjugation of the phrase “no sé” for “I don’t know” – has become a stand-in as both a linguistic (bad) sign of Americanization and/or a (good) marker of ethnic, bicultural pride.
Anzaldúa has long warned us that, “[e]ven our own people, other Spanish speakers nos quieren poner candados en la boca [want to put locks on our mouths]” (1999, 76). In many ways, the “no sabo” label silences or “locks” one’s mouth. The institutional attempts to Americanize Spanish-speaking individuals constitute a form of violence that has led to the erosion of Spanish spoken among Mexican and Latino families in the United States. Today, children of immigrants are ridiculed for speaking “broken” Spanish, yet, for decades Mexicans raised in the United States experienced harsh consequences and blatant discrimination for speaking Spanish in public; this racism continues today.
As scholars of Latinx listening, these social media posts can be incredibly frustrating. They remind us of the sad reality that many Latinx people do not know their own history or better yet futures. Anzaldúa would describe the intraethnic linguistic policing as, “peleando con nuestra propia sombra” (fighting with our own shadow) (1999, 76); it’s both unproductive and self-inflicting. Poet Michele Serros describes her experiences being policed in her 1993 poem “Mi Problema”:
Eyebrows raise
My sincerity isn’t good enough
when I request:
“Hable mas despacio por favor.”
My skin is brown
just like theirs,
but now I’m unworthy of the color
‘cause I don’t speak Spanish
the way I should.
Then they laugh and talk about
mi problema
in the language I stumble over [. . .]
–Opening stanza of “Mi Problema” from Chicana Falsa
Applied to speakers (mostly kids) whose Spanish is identified as grammatically wrong or heard with an Anglicized accent, “no sabo” hashtags can encourage people to police each other’s tongues. Social media videos even show parents testing their children’s Spanish. When a child cannot remember or (mis)pronounces a Spanish word, or worse, uses a Spanglish iteration, they are disparagingly called “no sabo kids” (Stransky et al. 2023). Other posts reveal Latinx users’ fear of having and raising a “no sabo kid” or not wanting to date a “no sabo kid.”
Lastly, other posts proudly admit to being a “no sabo kid.” The latest series of “no sabo kids” hashtags are also unapologetic declarations that their language does not define the totality of their being or experiences.
Indeed, speaking Anglicized Spanish as Latinx can surface feelings of embarrassment, disappointment, and mockery from presumed “perfect” Spanish speakers or self-appointed “real” Spanish-English bilinguals. Televised instances of Latin Americans chastising the Spanish spoke of Latinx speakers or the public praise thrown at Ben Affleck for his spoken Spanish in comparison to the public side eyes given to wife, Bronx-raised, Jennifer Lopez are both hyper-mediated instances of #nosabokids.
White people might be praised for learning Spanish – no matter how Anglicized their accent – yet Latinx people whose Spanish is detected as Anglicized, are (racially whitewashed) “no sabo kids” (Urciuoli 2013). And yes, the use of the word “kids” alone infantilizes the speaker as some social media posts point to both children and adults as “no sabo.”
Irrespective of the proficiency in English or Spanish, Latinx individuals share experiences of being corrected in educational settings, at home, or online. The misuse of verb conjugation, such as using “sabo” instead of “sé,” is a developmental challenge encountered even by Spanish-speaking children who are learning solely Spanish. In other words, it is not an exclusive practice among Spanish-English bilingual speakers, despite what social media posts insist. The public discourse that some Latinx social media users are battling is what Jonathan Rosa calls “looking like a language” and, in this case, not “sounding like a race” (Rosa 2019).
Speaking, listening, and living “muy ratata” with inventive modes of Spanish and English in the U.S. is clearly heard as threatening. For instance, knowledge of another language has always challenged monolingual conservative speakers. Bilingual speakers and listeners routinely teach us how to resignify language practices and ultimately, the meaning of being a “no sabo kid.” (Or how Nancy Morales argues about Los Jornaleros del Norte and Radio Ambulante in the ways they offer new forms of belonging by understanding themselves and respecting each other.)
Entrepreneurs with Chicana and Latina feminist identities are modeling refashioned ways of belonging. For example, Los Angeles-based brand Hija de tu Madre created t-shirts and crewneck sweatshirts with the words “no sabo” to counter the ridicule heard and circulated within social media and to loudly claim a racial, linguistic identity that has nothing to do with shame. Similarly, the card game “Yo Sabo,” founded by a first generation college student of Mexican descent, Carlos Torres, looks for ways to improve his Spanish and simultaneously creates another way to connect with immigrant family members. Labels like “no sabo ” that are intended to categorize people in harmful ways are being repurposed to build community.
The podcast Locatora Radio: A Radiophonic Novela released an episode on April 12, 2023, Capítulo 160: No Sabo Kids, detailing historical reasons why Latinx ethnicities have structurally been banned from learning and speaking Spanish. Perhaps most importantly, Locatora Radio shares with listeners lengthy listener-recorded testimonios.
They provide diverse personal reasons for identifying as a “no sabo kid.” One listener, Paula, is a transracial adoptee whose first language was Spanish. However, because of forced family separation and the foster care system in Virginia, she “lost” her Spanish. Paula was enrolled in Spanish language classes throughout her formal schooling and accepts that her reclaiming of culture and language is a lifelong process. The use of verbal testimonios, a format that makes it possible for podcast listeners to listen to fellow listeners, moves away from posts above that wag their digital finger at “no sabo kids” and instead gives them a space to speak for themselves.
The intense personal and communal fear of losing aspects of culture or language makes it difficult to understand how shifts in language practices and accents are important new forms of belonging as Latinx in the U.S. If we cannot accept our own linguistic diversity, how do we expect others to listen to us?
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Featured Image: A selection of TikTok #nosabo memes from @marlene.ramir, @yospanishofficial, and @saianana
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Sara Veronica Hinojos is an Assistant Professor of Media Studies at Queens College, CUNY. Her research focuses on representation of Chicanx and Latinx within popular film and television with an emphasis on gender, race, language politics, and humor studies. She is currently working on a book manuscript that investigates the racial function of linguistic “accents” within media, called: GWAT?!: Chicanx Mediated Race, Gender, and “Accents” in the US.
Eliana Buenrostro is a Ph.D. student at the University of California, Riverside in the Department of Ethnic Studies. She received her master’s in Latin American and Latino Studies from the University of Illinois at Chicago. Her research examines the criminalization, immigration, and deportation of Chicanes and Latines through the lens of music and other forms of cultural production. She is a recipient of the Crossing Latinidades Mellon Fellowship.
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